Auto-playing video is popular across social media, YouTube, and ad networks. But bots can trigger videos to play, and that’s counted as a view — even if no one watched it.
Signs your video was triggered by a bot:
- view lasts < 2 seconds;
- no other interaction on the site;
- lots of impressions, no engagement;
- many views from the same IP or region;
- high view rate, low CTR or conversion.
Why it matters:
- video analytics get distorted;
- ad budget wasted on fake views;
- video performance score drops on platforms;
- campaign scaling decisions go wrong.
What to do:
- Use AntiClick to track video sessions with user behavior.
- Exclude IPs with repeated fake video views.
- Segment viewers by watch time (5+ sec = likely human).
- Turn off autoplay in suspicious traffic sources.