Real users interact — they scroll, click, move the mouse. Bots simply load the page and leave in seconds.
Signs of real user behavior:
- vertical scrolling;
- button and link clicks;
- mouse hovers over elements;
- pauses on content, forms, or tables;
- session time > 20 seconds.
Signs of fraudulent traffic:
- session time < 5 sec;
- no events (0 scroll, 0 click);
- repeated behavior patterns;
- same entry and exit point every time.
Why it matters:
- Google Ads rewards engagement;
- analytics should reflect actions, not just views;
- no-interaction sessions = high fraud risk.
How AntiClick helps:
- Automatically logs clicks, scrolls, and hovers.
- Segments traffic by activity level.
- Excludes dead sessions from reports and retargeting.
