In ad security, speed matters. If you see something strange, you might not have time for deep analysis. Here are quick indicators to help you decide if an IP address should be blocked.
When to block an IP address:
- 3+ clicks in a short time without conversion;
- same user-agent from multiple pages;
- unusual location (e.g. Indonesian traffic on a Ukrainian ad);
- VPN or proxy detected (especially low-reputation IPs);
- zero engagement in multiple sessions.
How AntiClick helps:
- shows full IP history and actions;
- detects geo, language, device, session time;
- blocks automatically if fraud signals match.
Tip:
It’s better to block one suspicious IP than waste hundreds on bots.
